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Online Digital Marketing Course

Looking to build a career in digital marketing without resigning from your existing job? The online digital marketing course from DigiVend India brings the most advanced digital marketing classes right to your desks. The modern business world is competitive and the digital marketing strategies need to be updated with the increasing competition. Starting from the very basics to the modern techniques, get every bit of digital marketing on your fingertips and be career-ready.

Digital marketing is an umbrella term that refers to all aspects of marketing that use digital channels, including online advertising, online lead generation, online content marketing, online search engine optimization, and social media marketing. Digital marketing is growing more and more important as consumers become savvier and technology evolves. It is important to have a clear understanding of the scope of digital marketing so that you can best utilize all the channels available to you.

New businesses get signed up everyday in noticeable numbers and with the increase in number of businesses, the need for digital marketing is also increasing. The field still being new and unexplored, has a lot of career opportunities and therefore, more and more scholars are enrolling in this field as the future of this field is vast and bright.

The online digital marketing course at DigiVend India brings knowledge that is not just based on theories but will surely help in practical applications in creating strategies and running campaigns that help in generating great conversions from the right target audience. The course provides you with the training and support you need to create successful online campaigns. They also equip you with the skills and knowledge you need to manage your online presence effectively.

DigiVend Trainee Reviews

We have trained more than 7,000 digital marketing aspirants so far and the figure is witnessing a huge surge with time. Here’s what they feel about DigiVend, our trainers, the quality of our courses, and their journey with us.

DigiVend
DigiVend

Training Specification

Training Mode
In Class | Online

Course Duration
3 | 5 Months  		Course Materials
E-Notes & E-Books
Training Session
Recording (LMS) & Live Session 		Practical Learning
Assignment | Case Studies 		Market Exposure
Live Projects
Placement Session
Job Preperation & Placements 		Practical Exposure
02 Months Internship - Online Strikers 		Certifications & Exams
20+ Certifications
 

Reasons to choose:

  • A practical based course designed by experts.
  • In-depth practical digital marketing training sessions will make you job-ready with a good salary package.
  • Taking up our digital marketing course with 25+ Modules can help working professionals have an edge over their colleagues.
  • Hand on practical exposure on Live Projects.
  • Support by online Learning Management System (LMS).
  • Tools and Software support.
  • Internship and Placement support.

Master In Digital Marketing Course

Learn digital marketing skills to implement them on your website and social media to generate traffic and get maximum ROI. We teach 25+ modules in our Masters in Digital Marketing Course along with 02 Months onboard mentorship training session under our expets digital marketers for Students, Working Professionals, and Entrepreneurs.

Digital Marketing Course

Special Session

Tools & Software / LMS

Live Projects Exposure

Digital Marketing Course/Training Highlights

Master in Digital Marketing Course | Online & Offline Mode

  • Start from the basics and advance through higher levels of digital marketing
  • Be industry ready with the best digital marketing ideas
  • Learn flexibly with the online digital marketing course
  • Own a business? Make it reach heights by learning online marketing skills
  • Learn from the experts and enter the most future-centric domain

Take a free session today!!

Go Digital | Go Global

Speak To Our Specialist - +91 6397 476 366


Advanced Digital Marketing Training Course Syllabus

In our fundamental of digital marketing training in Noida, we supply 25 modules. We have split the internet marketing training into 28 sections. Our digital marketing course is designed exclusively for beginners & amateurs in the field of Internet marketing.

1. Introduction To Digital Marketing

In the first module of our digital marketing training, we provide you with the fundamental and basic term information, distinctions in traditional marketing and digital marketing, the concept of famous search engines and so on.

You will discover that we introduce basic elements of digital marketing in the first module itself like-

2. Search Engine Optimization

The third module in our digital marketing course is that of search engine optimization.

Search engine optimization or SEO is the process of maximizing the number of visitors/audience to a specific website by ensuring that the site appears on top of the list of results returned by a search engine.

SEO can be divided into different categories such as On-page SEO and off-page SEO. The student will be taught various topics like-

  • What is meant by SEO?
  • What is a search engine?
  • How does a search engine work?
  • What is the objective of SEO?
  • What are the different types of SEO?
  • On-page and Off-page SEO
  • Domain optimization
  • Meta tags optimization
  • Content optimization
  • Techniques of SEO
  • Internal and external links
  • Types of linking
  • Inbound and outbound linking
  • Backlinks
  • Process of backlinks
  • Effective ways of backlinks
  • Domain authority and page authority
  • Forum posting
3. Social Media Optimization

Social media marketing is a process to increase your visibility through a large number of social networking sites like Facebook, Twitter, Pinterest, Instagram, etc. 

We will cover topics such as-

  • Fundamentals of social media
  • Uses of social media
  • Various social media platforms
  • Pros and cons of social media
  • Targeting the right audience
  • Social media tools
  • Instagram growth
  • Basics of Pinterest
4. Email Marketing

The Email Marketing topic in module 7 begins with the fundamentals of email marketing and how the concepts of segmentation, personalization, timing, and engagement along with the legislation and regulations surrounding data protection underpin an effective email marketing strategy. The student will also learn to use bulk email marketing software like Aweber, etc.

In this module, the topics to be discussed are as follows-

  • Basics of email marketing
  • Types of email marketing
  • Email marketing software
  • Tools and strategy for email marketing
  • Email design
  • Collecting data for email marketing
  • Bulk email marketing
  • Post notifications for email marketing
  • Collecting leads for email marketing
  • Creating newsletters for email marketing
  • Marketing automation
5. Mobile Marketing

The 9th module of our digital marketing course is that of mobile marketing. In simple terms, mobile marketing refers to a process of advertising your business and your applications in various mobile devices to obtain the maximum number of downloads and installations of your business applications.

Topics covered will include-

  • Basics principles of mobile marketing
  • Promoting applications through mobile marketing
  • Various promotion platforms
  • Increase downloads of applications
  • Generate downloads
  • Target potentials customers
  • Maximize business from mobile marketing
  • Mobile marketing strategies
6. Video Optimization

In the 11th module of our digital marketing course, you will learn the basics of video optimization. It is a strategy to increase views on YouTube. You will learn the basics of making videos and how you can monetize videos so that you can start making money from YouTube videos.   

Topics covered will include-

  • Basics of video optimization
  • Increasing views on videos
  • Monetizing videos
  • Ranking videos
  • Increase subscriber count
  • Social media impact on ranking
7. Lead Generation For Business

Lead Generation is a crucial aspect of any online business. Many social networking sites assist the business to increase their leads and generate new ones in a short period of time.

Topics covered will include the following-

  • What are the leads?
  • The distinction between leads and sales
  • Generate leads through SEO
  • Generate leads through Facebook
  • Generate leads through Twitter
  • Generate leads through Google AdWords
  • Sales Funnel
  • Sales Metrics
  • Micro conversion
  • Macro conversion
8. Google Analytics

In the 15th module of digital marketing, you learn how to use google analytics. Google Analytics is a tool that helps you to track all types of interactions that a user performs on your site and analyze the traffic of your website.

We will cover topics such as-

  • Basics of Google Analytics
  • Use of Google Analytics
  • Attach Google Analytics with the website
  • Real-time monitoring of visitors
  • Session vs pageview
  • Analyze user behavior from Google Analytics
  • Check user browsers
  • Check user origin: Organic, social or direct.
9. Google AdSense

In this module, you will learn about Google AdSense. It is a platform to get ads on your website and webpages.

With the help of Google AdSense, one can start earning well from their website. 

  • What is Google AdSense?
  • Google AdWords vs. Google Analytics
  • Website traffic and AdSense approval
  • AdSense sizes
  • Google AdSense vs. Affiliate marketing
  • Steps for Google AdSense
10. Website Creation And Introduction

We train you on how to build and generate your own website with the assistance of WordPress in the second module of digital marketing training in Noida, India.

We at DigiVend will assist you to understand the underlying framework of HTML, how blogs work and an idea of web pages that are static and dynamic.

You will know how to design and build websites for E-commerce, health, and wellness, corporate websites, etc. The topics covered shall include-

  • Webpage and website building
  • Fundamentals of HTML
  • Website building
  • PHP platforms
  • WordPress and blog posts
  • Themes and plugins
11. Search Engine Marketing

Search engine marketing is a process to get higher visibility in positioning ads through creating and bidding on various ads by the use of Google AdWords.

Google AdWords is a platform to create ads in a variety of networks such as display, video, Shopping, etc.

The topics covered will include-

  • Google AdWords
  • Bing Ads
  • Adgroups
  • Types of ads
  • Difference between Ads and Keywords
  • Dynamic search ads
  • Dynamic keyword insertion
  • Keyword match types
  • Broad match types
  • Phrase match types
  • Exact match types
  • Broad modified types
  • Ad extension
  • bid adjustment
  • Fraud click control
  • Bid simulator
  • Advanced location
12. Social Media Marketing

Similar to social media optimization, the social media marketing is also a method to promote your website and Social media pages like Facebook and Twitter advertisements for gaining higher visibility among the customers and visitors to the page.

This module will cover the following topics-

  • Basics of social media marketing
  • Types of ads
  • Facebook and lead generation
  • Branding on Facebook
  • Targeting the right audience
  • Increase likes and comments on Facebook posts
  • Running ads on Instagram
  • Ads on LinkedIn
  • Ads on Twitter
  • Engagement of Tweets
13. Content Marketing

The 8th Module of our digital marketing course in Delhi is that of content marketing. This module will enable an individual to develop the skills and knowledge that are needed to execute a well-defined content marketing strategy in a structured and oriented way that is driven by informed business objectives and is aligned with the marketing strategies of the organization.

The various topics to be covered include-

  • Basics of content marketing
  • Types of content marketing
  • Concepts and strategy
  • Content research
  • Content marketing designs and plans
  • Creating and curating meaningful content
  • Publishing content
  • Distributing content
  • Generating leads through a potential content
  • Keywords
  • Informative and potential content writer
  • Monitoring metrics and performance levels
14. E-Commerce Marketing

E-commerce marketing is the practice of using various promotional tactics to drive traffic to your online business store, converting that traffic into paying customers and retaining those customers post-purchase. You can use e-commerce marketing to promote your online store as a whole or to drive more sales for specific products.

Topics covered will include-

  • Fundamentals of e-commerce marketing
  • Normal SEO and Website SEO
  • Promote products
  • Effective strategies for promotion
15. Video Marketing

Video marketing is a process to effectively promote your videos by using Google AdWords, and other social media tools like Facebook and Twitter.

Topics covered shall include-

  • Video Marketing
  • Difference between video marketing and video optimization
  • Promoting videos through Google AdWords
  • True View ads vs Stream Ads
16. Google Webmaster Tool

The Google Webmaster tool helps you to effectively control your website and web page in various search engines like crawling errors, indexing errors, 404, etc.

In this module, we will be dealing with-

  • Use of Google Webmaster
  • Search appearances in the Google Webmaster tool
  • Data highlighter
  • Rich snippets and schema
  • HTML and improvements
  • Accelerated Mobile pages
  • Search analytics
  • Queries in webmaster tools
  • Crawl Stats vs Crawl Errors
  • Remove pages from Google Search results
  • Indexing pages through google webmaster
  • Remove backlinks
17. Affiliate Marketing

In simple terms, we can define Affiliate marketing to be a process to start earning commission by selling some other website’s products.

  • Basics of affiliate marketing
  • Eligibility for affiliate marketing
  • Ways to earn from affiliate marketing
  • Potential keywords vs Normal keywords
  • Low competitive keywords that have a high potential for Affiliate marketing
  • Applying for commission junction and VCommission
18. Digital Marketing Course Certifications

We at DigiVend Institute, aim for quality and are successful in delivering the best courses to its students. To clarify it’s not a Govt. Approved Course. During our courses, we conduct 13 exams and a few valuable certifications are added to your course to boost up the value of your resume.

  • Google AdWords fundamentals
  • Google AdWords Search
  • Google AdWords Display
  • Google AdWords shopping
  • Google AdWords video
  • Google AdWords Mobile
  • Google Analytics
  • Mobile sites
  • Facebook blueprints
  • Bing Ads
  • DigiVend Certificate
  • Assessment certifications
  • Industry projects

Others add-on Course Benefits

This digital marketing course will help you get comprehensive insights into digital marketing topics such as search engine optimization, inbound marketing, paid marketing, social media marketing, and web analytics. It will also increase your proficiency in planning, managing, and executing integrated multi-channel campaigns. You can lead digital marketing teams and spearhead digital marketing initiatives for your organization.

Placement Support

Updating CV | Updates On Job Interviews | Questionnaire Sessions

Career Counselling

Make your own website | Run live marketing campaigns | Live projects | Case studies

Interview Preparation

Top Interview Questions | Practical Exposure | Case Study | PD Classes

Free Tools & Software

WooRank | GetResponse | Hootsuite | Unbounce | Rankwatch | Kartrocket | Wordpress

Led By Industry Experts

8+ Years’ Industry Experience | Practical Assessments | Offline & Online Sessions

Networking

One to One Disscussion | Industry Session With Mentors | Group Activity With Alumni

Enroll Now >>

What our learners have to say....

Our training program have been recieving an average rating of 4.7 / 5.

Thanks to DigiVend Institute of Digital Marketing for helping me to learn Digital marketing training. They have best trainers with high knowledge and experiences. They are always ready to help every each student. Thank You So much Mr Santosh Sir.

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Yash Pundhir

It is a great experience. To start a new career in digital marketing, one can learn a lot from DigiVend, It's very best institute of learning digital marketing courses and teachers are also very helpful.

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akaskumar17

It's very good institute of learning digital marketing courses and teachers are also very helpful. They will help you in every way they can, they will help you even after the course is finished and DigiVend will also provide placements in good companies.

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Parvesh Chauhan

DigiVend is one of the trusty digital marketing institute in Noida, Delhi. You will get best opportunity to build your career here. You will get practical knowledge as well. Thanks DigiVend Institute for providing us a digital base to grow our career.

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Shivam Gangwar

Companies That Love Our Students

justdial icici amway indian oil amazon hp paytm dabur hero

FAQ's

1. What are the benefits of enrolling in a Digital Marketing Course?

First, a digital marketing course will help you to understand how to reach and engage with your target audience. This knowledge will help you to create effective campaigns that will attract new customers and keep those who you have already acquired happy. Second, a digital marketing course will teach you how to create content that is both interesting and useful. This content will help you to build relationships with your target audience and convert them into customers. Finally, a digital marketing course will teach you how to measure the effectiveness of your campaigns.

2. Is digital marketing good for college students?

For many college students, the question of whether or not digital marketing is good for their careers is a difficult one to answer. After all, the ever-changing landscape of technology means that the best way to market a product or service can change in an instant. However, there are a number of reasons why digital marketing may be a good fit for college students. First of all, digital marketing is extremely flexible; it can be tailored to the specific needs of any company or individual. This means that college students can learn how to use digital marketing tools in a way that is relevant to their future career goals. Additionally, digital marketing is an efficient way to reach a large audience.

3. Can digital marketing be effective for entrepreneurs?

Digital marketing can be a powerful tool for entrepreneurs. It can help them connect with potential customers and build relationships that can lead to sales. Digital marketing can be used to create content that is engaging and useful. It can also be used to create a brand that is recognizable and credible. Digital marketing can be a cost-effective way to reach potential customers. It can also help entrepreneurs build a strong brand identity and reputation.

4. What does a digital marketing course include?

A digital marketing course will typically include topics such as website design, online advertising, social media marketing, and search engine optimization. It is important to choose a course that will fit your needs and interests, as there is no one right way to approach digital marketing. Some common courses include marketing management, web design, and online advertising.

5. Is this course good for working professionals?

Digital marketing has become an important part of most businesses, and for working professionals, it can be an essential strategy for reaching and engaging customers. Digital marketing can help create a relationship with customers by providing them with relevant content, engaging with them through social media, and using web and mobile advertising. By targeting the right customers, digital marketing can help businesses grow their customer base and achieve their marketing goals. Digital marketing is an important tool for working professionals, and it can help businesses reach and engage customers.

6. I am a student! How can this course help me?

A digital marketing course can help students learn how to create and manage a targeted marketing campaign, which can help them reach their target audience and generate business profits. In addition, students can learn about different digital platforms, such as social media, search engine optimization, and email marketing, and how to use them to their advantage.

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